27 September 2011
Being a successful bank through social engagement
Speaker: Christophe Langlois, Founder & CEO, Visible-Banking.com
Banks and insurers are all blogging, tweeting, facebooking and youtubing … or are they? Christophe knows because he tracks the worlds financial firms and their success and failure at being social. In this wide-ranging presentation, he will share the latest news.
Christophe Langlois is an active blogger, an experienced presenter, advocate for Web 2.0, and is a regularly requested chairperson and speaker at conferences. Back in 2007 he launched Visible-Banking.com which quickly became the leading independent blog 100% focused on social media in banking, financial services, and insurance. Now VB is tracking over 2,000 initiatives (twitter, facebook, youtube, blogs) in 60 countries. In 2008, Christophe left his senior innovation role at Lloyds TSB to set up Visible Media Ltd and focus on helping financial institutions worldwide to better understand and leverage social media.